Jake Paul, social media personality-turned-boxer, took to Twitter to express he would shift from boxing to UFC, only if Dana White, the President of UFC, agreed to improve the conditions for fighters.
To show his fervor and intention of effecting change, Jake, along with his business partner Geoffrey Woo, invested in UFC stock. The influencer tweeted, “I’ve invested in EDR (UFC) stock with my partner @geoffreywoo 2 focus on UFCs ESG standards relating to fighters. We believe EDR can drive long-term economic value by increasing UFC fighter pay & providing them healthcare. Reaching out to @EngineNo_1 to partner on this ‘endeavor.'”
Jake’s business partner, Geoffrey reinforced his expression, zoning in on the flaws within the system. He expressed that the ratio of revenue of athletes to owners is dramatically below the standard. Both Geoffrey and Jake believe that by investing within UFC as “co-owners & impact investors,” the “investment stake to rally fans, athletes, fellow shareholders, and management” could effect change and help in doing the right thing.
At the end of the day, Jake Paul and Geoffrey Woo want to help benefit the fighters and take care of the athletes who essentially take a beating each day they enter the boxing ring. We await to see how Paul’s words will turn to action.
He sent out the first shot, let’s see how triumphant Paul will be!